Monday, 29 April 2019 15:49

Label To Know MG Rivers

MG Rivers knitwear menswear label to knowGood knitwear is catnip to any stylish man and quality, fine knitwear is the most versatile in your wardrobe: taking you from winter through to the beginning of summer and back again.

A new brand on TheChicGeek’s radar is MG Rivers. Set up by Juliette Sherwood, who has a background in design and fashion, her mission was to shake-up men's knitwear. She pulled in her good friend Natasha Whitelock, who has a background in events and fashion wholesale and previously worked at Holland Cooper, to launch this new men's brand. The brand name is a conflation of names and initials important to them and was chosen because it conjures up a vision of a traditional British man.

The brand has launched with a selection of brightly hued extrafine merino and silk blend V-necks inspired by the classic cricket jumper. Cuffs, necks and waistbands are embellished with distinctive signature merino and silk ribbon trims, inspired by the ribbons of military decorations and each mixing one bright tone with two heritage colours to distinctive effect. The jumpers are made from the very highest quality Italian yarn and made in Europe.

MG Rivers knitwear menswear label to knowTank-tops and bomber-jacket style cardigans are in the pipeline from the brand.

Above & Right - MG Rivers - Extrafine Merino V Neck Jumpers - £185 -www.mgrivers.com

 

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