TheChicGeek is all about pink and green ATM. He's named it 'prawn cocktail & avocado', (you can see more here fresh from the catwalks of Milan) and it has a fun freshness that will see you right into the new year.
There is a lot of baby pink in menswear at the moment, thanks to Kanye and his Yeezy. Don't wear it in his Mad Max style, but team with primary colours, like here, such as blue and green.
Finish the look with quality accessories and plenty of peace & love!
Credits - Full look Paul Smith AW16
Shot by Robin Forster on Olympus PEN
More images & video below
The first day of LCM, London's men's fashion week, started. At the end of a long day TheChicGeek's thoughts about the menswear business at the moment and how we need to move away from 'Instagram' fashion and get back to the fundamentals of design.
From the frow to standing at the back! TheChicGeek was all over the recent menswear shows at London Collections: Men. Here are the trends that caught his eye:
Copper - That highlight orange has become slightly dirtier and more grown up.
From Far Left - Craig Green, Katie Eary, Hopman Design, Oliver Spencer
Grunge - Nobody’s ever made money from selling grunge, it’s kind of the point, no?
From Far Left - Topman Design, Burberry, J.W. Anderson
Neck Scarves - Double knot it for accessory impact.
Both Margaret Howell
Soft 70s Teddy Bear Hair - Layers, Bowl Cut, or simply ask for an 'Abigail's Party' next time you're at the barbers.
Below From Left - Lou Dalton, Burberry
Cropped Mid-Driff - Not since Mark Owen in the Relight My Fire Video have I been this excited about the male midriff. AW16's new, chilly erogenous zone!
From Far Left - Agi & Sam, Astrid Andersen
Inside Out Sheepskins - You could just turn last year's inside out, but it probably won't look as good!
From Far Left - Coach, James Long, 1205
Sequins - These were dress-down sequins on sportswear and simple tops.
Burberry, James Long
Silk - Menswear bedroom eyes with luxurious plain or printed silks in bedroom shapes.
Below - Katie Eary, Topman Design
Knightsbridge based department store, Harvey Nichols, has been busy excavating their basement. Long the home of their menswear offering, this cavernous yet claustrophobic space is, we are told, being completely made over ready for its unveiling in spring 2016.
Left - Harvey Nichols' new store in Birmingham which gives us the direction stylistically of the Knightsbridge store's new men's basement.
So, what’s new? I recently attended a presentation of theirs describing how the new spaces are going to look. Bye, bye shop-in-shops and branded concessions: long the bastion of mega-brands, physically claiming prime spots in-store to be replaced by easily changeable spaces and the mixing of brands.
I'd like to think of it as a more democratic form of shopping: allowing labels to speak to people solely on product alone without the pre-judgement of walking over to a branded section or the muscling out of smaller brands by placing them in the parts of the store these mega-brands don’t want.
The big brands won’t like this. They will sell less. There will now be an equal playing field between them and whichever new brands Harvey Nichols decide to stock. It also allows Harvey Nichols to drop brands faster, regardless of size, to keep pace with the speed of fashion and allowing new brands to bring excitement and interest into their physical store.
People are tired of seeing the same brands everywhere regardless of how expensive they are. It also allows a form of curation rather than simply a mini-mall of the same designer names which you can find the world over.
Harvey Nichols know they can’t compete with the likes of Harrods and Selfridges on menswear floor space, so, they are making theirs more flexible and less static. This is a very clever idea.
Right - More interiors from Harvey Nichols Birmingham. Let's hope London looks this good
In order to survive shops need to become destinations. They need to offer something you can’t find anywhere else: something new, fresh and inspiring. They also have to flow, both visibly and physically, and, ultimately, part time-poor people with their cash.
One of the more interesting ideas they have is putting all the same things together. So, white T-shirts, tuxedos etc., all at different price points, selected by Harvey Nichols, are together with the sales assistants explaining the differences between them all.
Fashion’s big names have long earnt their corners of the big stores, but they sell more and remain powerful because they have the best positions and are, therefore, stuck in a positive cycle which is very hard to break, making retail spaces look the same every time and everywhere. It all becomes quite predictable and menswear buyers and the retailers want something different and exciting while still retaining the spend.
Harvey Nichols is seeing this refresh as an opportunity to try something new. No doubt they’ll be some difficult discussions with brands, but I hope they hold their ground and give these ideas a chance to prove that the customer, now, buys into good product rather than brands. Menswear just got a level playing field!
Opening April 2016
British outerwear brand, Baracuta, has opened a flagship store on Soho's Newburgh Street. The original purveyors of the classic Harrington jacket - as seen on everybody from Frank Sinatra to Steve McQueen, - the brand has drawn inspiration from the famous Fraser tartan lining, as seen in the carpets and walls throughout the store.
Bespoke packaging has been designed exclusively for this flagship store. Perfect for taking your new G9 away in.