Where was everybody? That could have been the final statement when it came to London’s latest round of men’s shows and presentations. Having dropped from 77 to 57, the number of brands showing was a reflection in the current oversupply of fashion brands and collections. LCM felt a little vacant and, unfortunately, what was left didn’t exactly set the menswear world on fire.
Here are a few trends TheChicGeek spied to take us into the new year:
Bleached Wail
It's 40 years since punk first burst on to the British streetwear scene and to celebrate designers have been getting creative with a bottle of Domestos.
From Left - Casely-Hayford, Mihara Yasuhiro (See how to make your own pair of bleachers - here)
Mattresses
Tracey Emin rang, she wants her spare bed back! Could it be a comment on generation rent and the nomad status of today’s young and creative generation or maybe it was simply the lazy option. Expect to see 'Dreams' as the headline sponsor of the next LCM or London Fashion Week Men’s as it is now called.
From Left - Per Götesson, Edward Crutchley
Playful Towelling
Nothing says 'playful' like Terry towelling. And while a playsuit maybe taking things too far, if you've got the legs...
From Left - Sibling, Topman Design
Flag To The Mast
Tie your sartorial flag to the mast and dress like a walking United Nations.
Both Craig Green
Doodlebug
Colouring in is so 2015! Get that Sharpie out and start to doodle to your heart's content.
Below - Coach
Prominent Zips
Zips go man-sized, this season, and take centre stage.
From Left - Mihara Yasuhiro, JW Anderson, Mihara Yasuhiro
Fresh Seventies
Large lapels yet streamlined shapes make this a contemporary seventies revival.
Left - Wales Bonner (See more from this trend in Milan)
Tribal
Fashion tribes take inspiration from ethnic jewellery and the play with masculinity and decoration.
Left - Casely-Hayford, Wales Bonner, Charles Jeffrey
Pink/Green
The colour combo of the season. Bubblegum to fuchsia, lime to forest, these two colours work in every combination.
Both JW Anderson (See more from this trend in Milan)
The British have always had a very particular look when they hit the beach. Every Bank Holiday it used to be a case of taking one's jacket off, rolling up your trousers, knotting a hanky on your head and paddling up to your ankles, well, it seems not much has changed!
Stripey windbreak in hand, TheChicGeek hit the shingle in this retro beach look of white wife-beater and pastel pyjama bottoms. Catching up on his reading and admiring the view, TheChicGeek is the geek version of a stick of rock: it runs all the way through him.
#BeachGEEK
Credits - Long Vest Top - Casely-Hayford, Bag - Scotch & Soda, Trousers - Casely-Hayford, Sunglasses - Dita, Socks - Topman, Sandals - Dr Martens, Bracelet - River Island, Towel - Frescobol Carioca, Sun Protection - Clinique, Neckerchief - River Island
Shot by Robin Forster on #OlympusPEN
See more images below
Despite being of the ginger persuasion TheChicGeek loves the beach. Armed with his factor 40 and bucket hat, TheChicGeek's beach style is a clash of seaside prints in bold reds and blues.
Spotting a beached dolphin, TheChicGeek does his bit and puts him back into the surf and as a true GEEK, sandals always come with socks.
#BeachGEEK
Credits - Jacket - Casely-Hayford, Shirt - Vilebrequin, Shorts - Vilebrequin, Sunglasses - Retrosuperfuture, Socks - Topman, Jelly Sandals - Hunter Gather, Hat - Umbro, Sun Protection - Clinique, Sea Salt Styling Spray - Murdock
Shot by Robin Forster on #OlympusPEN
See more images below