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Thursday, 23 June 2016 13:30

The Chic Geek’s London Men’s Fashion Week Trends Scrapbook SS17

bleach denim menswear trends london casely hayford menswear trends SS17 mihara yasuhiro Where was everybody? That could have been the final statement when it came to London’s latest round of men’s shows and presentations. Having dropped from 77 to 57, the number of brands showing was a reflection in the current oversupply of fashion brands and collections. LCM felt a little vacant and, unfortunately, what was left didn’t exactly set the menswear world on fire.

Here are a few trends TheChicGeek spied to take us into the new year:

Bleached Wail

It's 40 years since punk first burst on to the British streetwear scene and to celebrate designers have been getting creative with a bottle of Domestos.

From Left - Casely-Hayford, Mihara Yasuhiro (See how to make your own pair of bleachers - here)

Mattresses

Tracey Emin rang, she wants her spare bed back! Could it be a comment on generation rent and the nomad status of today’s young and creative generation or maybe it was simply the lazy option. Expect to see 'Dreams' as the headline sponsor of the next LCM or London Fashion Week Men’s as it is now called.

From Left - Per Götesson, Edward Crutchley

Playful Towelling