Footwear Label To Know Lerins
Inspired by the unspoilt Lérins Islands, located off the coast of the French Riviera, British brand Lerins is a new conscious trainer brand.
Founded in 2021, designed in London, and made in Portugal with materials sourced in Europe, Lerins puts a directional and sustainable twist on the retro-inspired court trainer. Combining optimal comfort with trend-led style credentials, Lerins is introduced with 10 options and in a palette of in-style shades including muted camel and vibrant green.
Shoes are very much in founder, Daniel Rubin’s blood. The fourth generation of his family to be involved in manufacturing footwear, Daniel owned a factory in London for over a decade creating women’s fashion shoes, whilst designing, importing, and wholesaling fashion footwear for over twenty years. In 1992, Daniel founded footwear brand and retailer, Dune.
Lerins’ leather is produced to a gold standard in certified ‘Leather Working Group’ tanneries where the provenance of the raw material is known and approved, and the use of water and chemicals tightly controlled.
Vegan leather is supplied by Lerins’ Italian partner, Vegea. Made from the grape skins left over from wine making, it is combined with vegetal oils and natural fibres to make a durable and leather-like product. There is also a leather and canvas option with the canvas crafted from recycled sea plastic. Laces are made of organic cotton and soles from recycled and virgin rubber.
All packaging is recyclable, compostable or biodegradable and wherever possible, Lerins uses energy efficient processes in its logistics and operations.
Lerins doesn’t suggest it is fully sustainable - it is busy working on that - however, it is committed to making every effort to become as sustainable as possible. From the outset Lerins will be transparent in what it can achieve and what continues to be a work in progress.
Lerins is also a corporate partner of the World Land Trust charity, supporting international reforestation initiatives.
TheChicGeek says, "The sustainable trainer/sneaker market is getting more crowded, but it is the correct direction to take. Thanks to its bolder colour choices - I just hope they make that green in larger sizes - Lerins stands out, and with Daniel's experience in making shoes, they should offer the quality and value expected at this price point."
Lerins - Palm Trainer - £130
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TELFAR x EASTPAK Launches
After a blind pre-sale that sold out in minutes, the TELFAR X EASTPAK collaboration has finally arrived and includes the brand's first ever backpack. In collaboration with Eastpak—purveyor of high quality packs and luggage since 1976 —the two brands have debuted a collection that is both fashionable and functional.
The four-piece lineup consists of TELFAR’s iconic shopping bag in three sizes and a new circle bag reworked with Eastpak’s expertise and emphasis on utility.
Left - TELFAR x EASTPAK - From £70
TheChicGeek says, "The original vegan Telfar tote became a cult accessory almost over night. That encircled T logo was ingrain on people's consciousness long before anybody had even heard of the 'genderless fashion project' founded in 2004 by Telfar Clemens in New York City. Due to its affordability, it quickly an it-bag, a hard task in today's market drowning in product.
Here it gets the Eastpak makeover in its trademark polyester and the signature tote is cleverly turned into a practical backpack. Prices are great too."
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Swatch Introduces The 11 Pieces BIOCERAMIC MoonSwatch Collection
Swatch has collaborated with Omega to imagine an innovative Swatch take on the Speedmaster Moonwatch. Owned by the same parent company, the brands have drawn their design inspiration from space, to create a collection of eleven Swatch models named after planetary bodies, from the giant star at the centre of the solar system to the dwarf planet at its periphery.
All of the Swatch designs are in the brand’s patented BIOCERAMIC, a unique mix of two-thirds ceramic and one-third material derived from castor oil. Although colors like pink and pale blue offer strong clues that these are not your standard Omega Speedmaster watches, a hard-core Moonwatch fan would be hard-pushed to find the difference in the overall look. The key Moonwatch design features are all there. The asymmetrical case, the famous tachymeter scale with dot over ninety and the distinctive Speedmaster subdials, which all work perfectly.
The new collection comes in rarely seen colours. Each MoonSwatch feature its own mission statement, inspirational engravings and joint OMEGA X SWATCH logos on the dial and crown. The battery cover on each watch features a depiction of its planet. A spacesuit-ready VELCRO© strap adds a final touch of astronaut chic.
TheChicGeek says, "Take me to the moon, and let me fly amongst the planets...This is one of the best watch collabs. I've seen. It's out of this world and, as such, will be a sell out!"
Left - Omega X Swatch - Pluto
Price £207
#MoonSwatch #omegaxswatch
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Below - Omega X Swatch - Earth
Jo Malone London Launches The Night Collection
At the end of the day’s light come magical possibilities. Drift into the night and let the reverie begin. Jo Malone London launches two scents called Lavender & Moonflower and Moonlit Camomile.
‘I’ve always thought that there is something fascinating about the transition from daytime to night-time... Whether you’re going out or nestling in at home, those are the moments when you can truly start to relax, to escape and to dream. That’s what the Night Collection is all about.’ says Céline Roux, Global Head of Fragrance.
Aromatic English lavender nestles among a cocooning note of white musk and night-blooming moonflowers in the Lavender & Moonflower scent in a pillow mist, home and diffuser options.
Moonlit Camomile is an evening wander filled with possibility. The enchanting freshness of feathery English camomile leaves mingle with blue moonflowers, glimpsed in the garden after dark. Enveloped in the gentle sensuality of cocooning white musk it comes in a cologne and pillow mist.
TheChicGeek says, "Pillow mists are becoming increasingly popular, particularly with the emphasis on good quality sleep. Lavendar and camomile are the perfect scents for rest and relaxation."
Prices from £32
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Lyle & Scott Launches new 2022 Archive Collection
Drawing on Lyle & Scott’s 80s archive, the new ‘Archive’ collection consists of a mix of soft pastel hues paired with vibrant reds across easy to sport casual-wear silhouettes. Paired with an elevated level of trim and finish, the new SS22 collection is a subtle nod to the design capsules Lyle & Scott were known for during this decade.
The focus is on Lyle & Scott product that was released in 1986. The manifesto for Archive’s Spring Summer collection is to nostalgically reference it as a thoughtful reminder that better times are not too far away.
TheChicGeek says, "The short sleeve shirt and matching co-ord shorts in black with the contrast white stitch detailing has something of the Daniel Fletcher's about it."
Prices from £30
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Metaverse - Garrett Leight California Optical
Los Angeles, CA - Lifestyle eyewear brand, Garrett Leight California Optical (GLCO), is thrilled to announce its participation with other top brands in Decentraland’s first ever fashion week in the Metaverse.
"THE METAVERSE IS COMING WHETHER WE WANT IT OR NOT" - The Geek Team
GLCO will be stepping into the Metaverse by debuting its virtual store along with an exclusive collection of eyewear and products that users can wear on their avatars. The collection will feature eccentric styles and designs including GLCO Super Nova, a vibrant pink 80s inspired sunglass, GLCO Major, a sunglass in Black with a skull and crossbones, and GLCO Thirty One, an oversized sunglass in Black paired with a yellow croakie.
The collection will also feature unique additions outside of the normal GLCO product range designed without real world restrictions including GLCO Giant “I,” an eye paired with a top hat, and GLCO Slick Eyepatch, an eyepatch encrusted with diamonds.
“We wanted to design fresh for the metaverse without being restricted by real world parameters,” says Garrett Leight. “We just decided to be free from convention and
design ground-up for the metaverse customer and environment.”
The collection will be debuting during Decentraland Metaverse Fashion Week at GLCO’s two story virtual store on March 24th through March 27th located at -108,-13 in the UNXD Luxury District. Welcome to Decentraland
The Chic Geek team are excited and apprehensive about all things Metaverse but we all feel we are on the edge of something amazing if brands continue to push boundaries Garrett Leight California Optical (GLCO) is one of these, launched in 2010 in Venice Beach with Garrett’s goal is to continue the family legacy and pursuit of making the best eyewear in the world for the world's coolest consumers. Premium Optical Frames & Sunglasses – Garrett Leight
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Crew Clothing Celebrates The Rugby Shirt
British outfitters, Crew Clothing celebrates Six Nations rugby tournament with a refreshed selection of its signature rugby jerseys. The latest SS22 look book was shot in an array of hot spots across the capital including North London rugby institution, The Faltering Fullback. Embracing the brand’s longstanding affinity with British sport, this latest editorial from Crew serves up style inspiration for a rugby-filled February.
Left & Below - Crew Clothing - Rugby Shirts - £65
The Crew rugby remains a signature silhouette – a mainstay in the brand’s collection ever since it was founded in 1993. The heavy-weight cotton is reassuringly soft, serving as a reminder of the quality Crew has stood for since day one. Inspired by an archive of vintage styles, it features a woven twill placket, zig-zag stitching under the collar, herringbone taped trims and rubberised buttons designed to take the pressure of the pitch. Crew’s SS22 rugby collection is available via crewclothing.com.
TheChicGeek says, "They have a great Dennis the Menace style in black and red stripes."
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