American jean and lifestyle brand, American Eagle Outfitters, challenged TheChicGeek to keep a #AEOJeanJournal, this week, wearing a piece from their SS15 jean collection every day.
Offering 18 fits and 69 different washes of jeans, TheChicGeek was spoilt for choice. The in-store denim expert was there to suggest the perfect pair for TheChicGeek and here is how his week unfolded:
Watch TheChicGeek adventures on social media by following #AEOJeanJournal
Make your own Jean Journal - Would you like to WIN £200 to spend at American Eagle Outfitters? Check out TheChicGeek's competition here
Day 1 - Double Denim
Feeling a touch of nostalgic double-denim, TheChicGeek started the week in a pair of skinny paint splattered jeans and washed denim jacket. Practical with its multiple pockets, it's the perfect jacket to wear with or without jeans.
Day 2 - Preppy Picnic
On his second day, TheChicGeek paired a preppy pair of putty skinny American Eagle Outfitters jeans with a fresh white shirt and classic plimsolls for a spot of alfresco dining. He was just careful to avoid those grass stains!
Day 3 - Casual Wednesday
Perfect with a simple T-shirt and hoodie, everything is easy with these jeans. The skinny shape isn't too tight, while American Eagle Outfitters offer a super skinny fit for those geeks who want their jeans even more fitted.
Day 4 - Sports Denim
Post workout, TheChicGeek gets a well deserved refreshment break after leaving the sports field by throwing on his trusty American Eagle Outfitters washed denim jacket.
Day 5 - Dressy Denim
The final day and TheChicGeek is smartly dressed with a pair of black skinny American Eagle Outfitters jeans. Dress these up or down, black jeans are ideal day or night.