Displaying items by tag: Fragrance

Wednesday, 13 October 2021 09:57

Moncler Launches First Men's Fragrance

Moncler Pour Homme fragrance men'sMoncler has unveiled its first-ever fragrances, Moncler Pour Homme and Moncler Pour Femme. The new fragrances are the latest in a long line of inspirational creations by the brand and a natural extension of a 360° lifestyle brand celebrated around the world for its heritage of mountain excellence. 

Left - Moncler Pour Homme - 150ml - £170 exclusive to Selfridges

The fragrance duo shares a unique 'Mountain Woods' accord exclusive to Moncler. This warm, sophisticated woody element is a common DNA that evokes the pioneering spirit of the brand. Beyond this accord, each fragrance unveils an intrinsic blend of prestigious natural materials and unique accords formulated in the hands of perfumers Nisrine Grillié, Quentin Bisch, Antoine Maisondieu and Christophe Raynaud at Givaudan.

“The Mountain Woods accord is the common thread between the women’s and men’s fragrance. For its woody, outdoors feeling, we used cedarwood. For the stylish sophistication of the house, we worked with a saturation of amber. Together with Antoine Maisondieu, we added sandalwood for its comforting, creamy warmth.” says Nisrine Grillié.

Moncler Pour Homme is a woody aromatic fragrance created by perfumers Antoine Maisondieu and Christophe Raynaud. Said to capture the vibrant natural beauty of an alpine forest, the fragrance contains an unprecedented saturation of woody notes. Starting with the exclusive Alpine Green accord for Moncler that, combined with the energising freshness of clary sage, lifts the fragrance through a leafy expanse of mountain pines.

“Moncler Pour Homme is a deep-dive of woody notes – much more than any classic men’s fragrance. The Mountain Woods accord present in both fragrances is accentuated a lot more in Moncler Pour Homme. For Christophe Raynaud and I, the idea was to play that against the fresh, green element of the Alpine Green accord with aromatic touches of pine resin, sage and cypress. To that effect, Monler Pour Homme is very modern in the way that it has a long dry down – it doesn’t really follow the formal construction of a traditional perfume.” says Antoine Maisondieu.

The fragrance is showcased in a unique ‘borraccia’ flask-shaped bottle encircled with a ribbed silver case and cap – a utilitarian echo to Moncler’s mountaineering origins and the iconic quilted construction of a Moncler jacket. The Moncler Pour Homme bottle features a silver-dipped effect and an LED screen adorns the bottle of the rechargeable 150ml edition with an illuminated message panel customisable via a Bluetooth-powered smartphone app. This playful innovation allows you to write a personal note that appears in scrolling red letters across the bottle’s mirrored façade when activated by the Moncler logo-shaped push button in contrasting black. 

TheChicGeek says, "The first Moncler fragrance was always going to be a fresh wood, naturally, conjuring up those snow covered pined peaks and crisp mountain air. The brand has grown to become one of the biggest and more desirable of the designer down coat brands, particularly its multitude of small designer collections under its Genius header. The LED bottle idea sounds fantastically fun, love the personalisation element, and also relates to Moncler's technical expertise."

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Published in News
Wednesday, 29 September 2021 14:57

Tried & Tested HOOHAA Realist by Contradictions in ILK

men's HOOHAA fragrance subscription tested tried the chic geekHOOHAA ‘is a new shopping experience helping consumers who require a more current and inclusive approach to fragrance’. A monthly subscription service, HOOHAA offers a three (£39), six (£75), and twelve-month (£139) gift subscription. They also have full-sized bottles available to buy from their website from all the scents featured within their drops. 

They have three edits -

Easy Does It - A range of easily wearable yet interesting fragrances.

Buckle Up - Perfumes for those who don't shy away from the risk of gluing their own noses (or the noses of others) to their wrists.

Take Me To Mars - A selection for the truly adventurous and advanced fragrance fans.

Ryan Hall, Founder and Chief Creative Officer, says, “We aim to help our customers cut through the noise in fragrance. From curating the newest, most purpose-driven, high-quality brands with people that care behind them. To simplify perfume descriptions and busting some of the myths the industry has dined out on for many decades. And all wrapped up in a small but perfectly formed, aesthetically pleasing monthly vial of pleasure - delivered to you for a long-term test, without an army of snooty sales assistants forcing the latest release on you! We want to make an inaccessible market accessible to everyone that cares enough to try us out.”

Left - HOOHAA retails at £14.95 per month

TheChicGeek says, “The choice felt overwhelming so I just asked for a fragrance that summed up the HOOHAA brand best. I went for the 'Realist by Contradictions in ILK’ from the ‘Easy Does It’ sub-division, which didn’t feel like a simplification of fragrance?

An amber woody fragrance for women and men, the Realist was launched in 2020. Top notes are bergamot, lemon, yuzu and pepper; middle notes are petitgrain, sea notes, cedar, rose and black tea; base notes are vetiver, incense, amber, hinoki wood and immortelle.

It smells exactly like CK One, which is genius if the brand is targeting Young Gen X or older Millennials. CK One is a classic androgynous fragrance from the mid 90s and this is like a quality update. I hope it doesn’t represent the brand too much, because I like the concept, branding and language, and I think anybody subscribing or gifting something like this would want something more individual or contemporary.

It was definitely an easy-wearer.

HOOHAA are based in Prince Charles’ model town of Poundbury. I would have played around with that in the branding too. Modern classical?”

hoohaa.co.uk

Disclosure - A free sample by HOOHAA was provided for review

Published in Men
Wednesday, 16 June 2021 13:56

Tried & Tested Dunhill Driven Fragrance

men's fragrance new Driven dunhill review tested tried the chic geekDunhill Driven is said to be inspired by the man who is fearless, has confidence and persistence. A fragrance for the man who is a warrior at heart, it opens with a blend of bergamot, lime, red apple and plum. The heart of the fragrance delivers freshness with a blend of cardamom, cinnamon, and jasmine, all harmoniously combined with velvety rose. The base maintains a warm depth, with notes of amber, amyris wood, vanilla, cedarwood and musk.

Left - Dunhill - Driven - Available at The Fragrance Shop EDP 100ml - £64

TheChicGeek says, “Dunhill has had more brand directions than a compass and aesthetic reinventions than the cast of Friends. Creative Directors have come and gone - it's currently Mark Weston, formerly of Burberry - and the brand has pin-balled from one new look to another over the decades. The current vibe is fashion cool, but as a style observer, they need commit before I do.

As for the fragrance, it is well thought out. Great name, referencing the Dunhill motorcar heritage, while feeling modern with the packaging and branding. The monochrome design on the box is pulled from a current runway shirt. The bottle is great with its large black gear top.

Dunhill has done some great men’s fragrances over the last few years. This feels safe and commercial. The three main scent pillars are a top of red apple, middle of cardamom and base of cedarwood. It would have be nice have something more forward thinking with a name like Driven, but it’s an easy wear and if you’re a fan of Boss Bottled you’ll love this.”

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Published in Men
Friday, 23 April 2021 18:54

Miller Harris Launches Rêverie de Bergamote

miller harris perfume Rêverie de BergamoteMiller Harris announces the launch of Rêverie de Bergamote - a citrus, aromatic scent and the first fragrance created by Miller Harris in 18 months.

Housed in a joyful yellow bottle, Rêverie de Bergamote announces itself with cheery notes of said bergamot, complemented by energetic tangerine and delicate aromatic herbs and woods. As well as its playful, sunny citrus accord, earthy notes of patchouli, moss and vetiver provide an enveloping base, which warms up beautifully on the skin as the scent develops.

Left - Miller Harris - Rêverie de Bergamote - 100ml - £115

Available from June, 2021 at millerharris.com

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Published in News
Monday, 19 April 2021 15:33

Jo Malone London’s Marmalade Collection

Jo Malone London Marmalade Fragrance CollectionInspired by the shape and detailing seen on vintage marmalade jars. Jo Malone London celebrates all the fun of the fete with a new collection, The Marmalade Collection. Five scents; Tangy Rhubarb, Rose Blush, Orange Peel, Elderflower and Blackberry & Bay are included in the new 30ml cologne range.

Natural fruit extracts were created specially for The Marmalade Collection by one of the UK’s leading soft fruit processors in Blairgowrie, Scotland. Usually used in the food industry, fruits and berries from local growers are steam distilled into draughts that are added directly to the fragrance. These extracts help to capture the true vibrancy of tart rhubarb and juicy blackberry. 

Jo Malone London Marmalade Fragrance CollectionCeline Roux, Global Head of Fragrance says, “Over 10 years ago, we launched the Sugar & Spice collection, which was inspired by beloved British puddings. This worked really well, and I started thinking about fragrances themed around jams and, in particular, marmalade. Using seasonal fruits to create homemade preserves that you can gift to family and friends seems like such a quintessentially British pastime, conjuring up images of English breakfasts, high teas and village fêtes.”

Jo Malone London Marmalade Fragrance CollectionTheChicGeek says, “This looks like Jo Malone’s attempt to woo the Gen Z customer; smaller sizes, cheaper price points, Helvetica-like hipster packaging and sweet shop type fragrances. The imagery is a mix of Gucci and soft-focus Sofia Coppola. This feels like a completely different customer for them, though some of their fragrances have always had a mix of sweet and gourmandy in there. I haven't tried these to recommend any."

Jo Malone London Marmalade Fragrance CollectionJo Malone - Marmalade Collection - 30ml - £55

jomalone.co.uk and Jo Malone London stores nationwide from 1st May 2021

#MarmaladeCollection

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Published in News
Thursday, 08 April 2021 16:08

Miller Harris Étui Noir Bath & Body Collection

Miller Harris Etui Noir soap body washMiller Harris has reworked and reformulated its Étui Noir bath & body products to offer a bath time experience that is both soothing and comforting. Étui Noir is a masculine celebration of inky black leather with the warm intensity of the tactile powder of iris to create an exciting sense of contrast. Evocative of leather’s many forms; well-worn jackets, patent boots and suede gloves, Étui Noir is a rich and uncompromising scent. 

NEW Étui Noir Body Wash - £22 (300ml), NEW Étui Noir Soap - £20, NEW Étui Noir Gift Set - £90 - The Etui Noir gift set includes the Etui Noir Eau de Parfum (50ml) and the Etui Noir Body Wash (300ml) stylishly presented in a luxury gift box.

millerharris.com 

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Published in News
Friday, 26 March 2021 19:53

Tried & Tested Montblanc EXPLORER Ultra Blue

Review tried tested mont blanc explorer ultra blueBlue is the colour of the sky and the seas; the colour of ice-covered mountain peaks and expansive lakes and the inspiration for Montblanc’s fragrance Explorer Ultra Blue.

Three noses, Givaudan’s Jordi Fernandez, Olivier Pescheux, and Antoine Maisondieu have come together. The top notes are a zesty fusion of Italian bergamot and citrus of the finest quality, with the addition of a touch of pink peppercorn to deliver a fresh spicy note with woody facets.

A marine accord is the beating heart of the fragrance. The blue aquatic depth that comes from fusing citrus with the marine and airy notes evokes the freshness of Alpine landscapes, with the subtle hint of a sea breeze. The fresh, iodine, salty and airy notes contrast with grey amber notes. One final stop on the island of Sulawesi in Indonesia delivers the base notes of patchouli that defines the structure of Montblanc Explorer Ultra Blue.

Left - Montblanc Explorer Ultra Blue - EDP 100ml - £72

TheChicGeek says, “This is a fresh woody fragrance. It’s easy on and easy off. It’s a burst mountain forests, but it’s not a stayer. and quickly disappears. It’s cohesive without a single note dominating and also nothing jarring. It feels mature but not old fashioned. The idea was for it to be glacial, without being cold, like breathing the air of the mountain forests. The patchouli here is said to be original to the fragrance, being distilled to remove the dark and earth facets,

The bottle is the same iteration as the original EXPLORER but in a rich blue colour way.”

Launches nationwide May 2021

See TheChicGeek’s Tried & Tested of the first Montblanc EXPLORER here

Disclosure - A sample was gifted by Montblanc for review

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Published in Men
Tuesday, 09 February 2021 12:27

Versace EROS Eau de Parfum

versace men's fragrance eros eau de parfum“I envisioned a heroic, passionate man, almost a Greek god. The fragrance is made up of notes that express sensuality and power, an extreme force”Donatella Versace

Versace's Eros fragrance, launched in 2013, gets an Eau de Parfum upgrade. The woody, oriental has a new chapter, revealed in the depth of its woody accord, cedar - vetiver - patchouli, rekindled by the radiant, energetic light of the quintessentially Italian lemon and mandarin and enlivened by a unique note of candied apple. Decadent vanilla dares to flirt with leather in the final note.

The campaign was shot in London by photographers Mert & Marcus, under the creative direction of Donatella Versace. The protagonist is the American model Brian Shimansky.

versace men's fragrance eros eau de parfum

Left - Eros Eau de Parfum is available exclusively at Boots nationwide - 100ml - £85

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versace men's fragrance eros eau de parfum

Published in News
Thursday, 04 February 2021 17:38

Paco Rabanne 1 Million Still Top

top UK men's fragrance lookfantastic paco rabanne 1 millionA new study by online beauty retailer LOOKFANTASTIC has revealed that Paco Rabanne 1 Million is still the UK's favourite men's fragrance. The study analysed Google search volumes of over 70 of the top-selling male fragrances in each country across the globe, revealing the most popular worldwide.

Paco Rabanne's 1 Million also came out as the top fragrance in 26 other countries such as New Zealand and Canada too. Tom Ford Tobacco Vanille came in second, coming in top across 22 countries and Jean Paul Gaultier Le Male came in third by being the most popular in 20 countries across the world.

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Published in News
Tuesday, 01 December 2020 16:30

ChicGeek Comment Lockdown Sizing

lockdown sizing in fragrance moschinoThere was a time when the sizing of perfume and fragrance couldn’t get any bigger. Brands and designers were piling into flacons of 200ml and upwards, trying to squeeze as much money as possible out of consumers for their hit ‘juices’. Two hundred millilitres is more conducive to the drinks cabinet than the bathroom.  Then came lockdowns.

Left - Brands such as Versace and Moschino are producing 'lockdown sizes' of 10ml fragrances for £20

A McKinsey report in May, 2020, said, with regards to the global beauty market, “2020 will be one of the worst years it has ever endured.” The report said consumer retail spending on beauty products was experiencing a sharp decline (up to 20%) as well, leading to an unprecedented projected $175 billion USD loss in revenue for the industry this year. 90% of women stated, in the report, they used little to no makeup while working from home.

It said, in May, “based on the scenarios most expected by global executives and current trends, we estimate global beauty-industry revenues could fall 20 to 30 percent in 2020. In the United States, if there is a COVID-19 recurrence later in the year, the decline could be as much as 35 percent.”

Unilever too has reported declining revenues in its personal care division. An update in April warned about shrinking personal care sales because more people working from home meant they were washing their hair less often, putting off shaving and even ditching deodorant. Four months on, in its Q3 report, it said personal care sales had continued to slump.

Graham Pitkethly, Unilever’s chief financial officer, said "fewer personal care occasions from going to work or socialising” impacted sales. Skincare declined high-single digit and deodorants declined low-single digit. Though there was a slowing of declines when we came out of lockdown during the summer.

The greedy fragrance industry has been built upon a biggest is best attitude when it comes to their products, and especially gifting, when, in fact, a little should go a long way. Brands have realised that demand has changed and are now launching smaller sizes in 10ml or 20ml editions. Moschino and Versace has 10ml options in many of their fragrances including ‘Toy Boy’, ’Dylan Blue’ and ‘Eros’ for £20. Eight & Bob has added a range with a 30ml (with optional artisan leather case), a size which isn’t often seen in bridge/niche brands. Much of this sizing was ironically called ‘Travel Size’ when, in fact, it’s the lack of travel and leaving the house which is creating the demand. Tocca has a ‘Travel Trio Set’ containing three 20ml bottles, while Goutal Paris is offering a ‘discovery set’ containing four classic 10ml fragrances from their range.

Sarah Binns, Head of Training at KGA, one of the UK & Ireland’s leading fragrance distributors, currently representing over 25 premium perfume brands, says, “Ironically I saw this ‘travel size’ trend start pre COVID-19 in response to the always on the go lifestyle and as a way to entice younger consumers into the category with a lower price point on luxury brands. Retailers had started requesting smaller sizes in fragrances to showcase in their pick ’n’ mix style locations near till points. It is interesting to see how this new size category has become so valuable in the current climate too.” she says.

“I think a lot of brands had started to develop these sizes pre lockdown for other reasons, but they have really come into their own with the current situation. Brands are aware that consumers are nervous to spend on something they can’t try first so this is a great solution.” says Binns.

The McKinsey report said, in most major beauty-industry markets, in-store shopping accounted for up to 85 percent of beauty-product purchases prior to the COVID-19 crisis, with some variation by subcategory. Even online-savvy American millennials and Gen Zers (those born between 1980 and 1996) made close to 60% of their purchases in stores. With the closure of premium beauty-product outlets because of COVID-19, approximately 30 percent of the beauty-industry market was shut down. Some of these stores will never open again, and new openings will likely be delayed for at least a year.

lockdown sizing in fragrance goutal paris

Suzy Nightingale, Senior Writer at The Perfume Society says, “We’re definitely seeing more fragrances offered in smaller ‘try me’ sizes, and although beauty products have been used less in lockdown; we’ve actually seen a huge rise in sales of our discovery boxes and brand sets, which offer sample vials, miniature bottles and travel sizes to try at home. Classic scents have even made a comeback as people reach for a familiar fragrances as a comfort blanket, reminding them of happier times.” she says.

Right - Goutal Paris 4 x 10ml fragrance sizes exclusively available at John Lewis: www.johnlewis.com - £68

“I think there’s been a desperate longing for ‘newness’, and we’ve also had fragrance lovers tell us they don’t want to associate this year with a single scent.” says Nightingale. “Simultaneously, many fragrance houses suddenly realised that, if people can’t get to shops or, when they do, tester bottles aren’t readily available anymore. This fast-tracked something we’ve all been asking for anyway: smaller size bottles we can try before we buy, or use to explore a diversity of scents or fragrance notes out of our usual comfort zones. 

“I definitely see this trend continuing - online previously had the hurdle of being a difficult place to buy your first full-size bottle of perfume if you’d not smelled it already. Nowadays, people want greater choice and the chance to flirt with lots of fragrances. Sometimes more IS more, but it doesn’t always mean a bigger bottle…” she says.

While the term ‘lockdown sizing’ won’t be used by the brands, it’s an interesting twist on the entry ‘travel size’ offer. These prices are keener and entice people to buy before they try. This is the beauty industry's version of a micro-bag; an entry level product aimed at younger and less affluent consumers. 

“Smaller sizes bring accessibility, the signature scent is becoming a thing of the past and it is much easier to build a large fragrance collection with these entry price options. In an environment when you often can’t test the product before you purchase, it’s a smaller risk to invest in a mini size first.” says Binns.

“I think this trend will continue within the COVID-19 environment as a way to experience new products before making a larger investment in the full size. Once we are able to travel again I’m sure that they will become even more popular for their portability.” she says.

How many people are wearing fragrance at home, or, at least, in the quantity they used to without social engagements and interaction with other people or work colleagues? The cheaper prices are also a factor in their popularity. When fully branded and looking as good as the full size bottles, rather than a simple tester, these items look much more desirable.

“Consumer confidence is low and this always has an effect on spending within beauty. People are reaching for products that make them feel good as oppose to looking or smelling good for other’s benefit. Fragrance sales were hit hard at the beginning of the pandemic but we have seen a steady increase as people rediscover the joy of treating themselves or showing love to others with a gift that encourages wellbeing” says Binns.

Sales in smaller sizes are better than no sales at all for the beauty industry, and the margins will be higher. The fragrance industry will hope these smaller lockdown sizes will encourage and continue the habit of individuals wearing fragrance even if we continue to be on our own.

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