A new study by online beauty retailer LOOKFANTASTIC has revealed that Paco Rabanne 1 Million is still the UK's favourite men's fragrance. The study analysed Google search volumes of over 70 of the top-selling male fragrances in each country across the globe, revealing the most popular worldwide.
Paco Rabanne's 1 Million also came out as the top fragrance in 26 other countries such as New Zealand and Canada too. Tom Ford Tobacco Vanille came in second, coming in top across 22 countries and Jean Paul Gaultier Le Male came in third by being the most popular in 20 countries across the world.
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